Marketing Reviews

Book Review: Hooked by Nir Eyal

Hooked is an introduction to the model and modern day habit-forming techniques that go into making habitual products.

Career Skills Reviews

Book Review: Networking for People Who Hate Networking by Devora Zack

Networking for People Who Hate Networking is an unrelatable drag that aims to further boost the profile of the author rather than truly aiming to help those that have a distaste for networking.

Leadership & Management Reviews

Book Review: Finding My Virginity by Richard Branson

Another glimpse into the thoughts, feelings and experiences of one of Britain’s most successful businessmen, through 44 true stories.

Commerce & Economy Reviews

Book Review: The Everything Store by Brad Stone

Brad Stone’s enlightening story of Amazon’s humble foundation through to it’s current market leading status. Utilising years of research and interviews with Amazon staff, Brad explains the e-commerce giant’s vision and the reality behind the everything store.